The Strategist Quiz (#168)

 

1. Sales of a personal-care brand have shot up after its name was used in a song of a recent Hindi movie. Name the brand and the movie. 
    
2. A covert corporate investigation, that led to the spying of the board members of a multinational corporation, was code-named Kona by its chairman. Name it and the chairman. 
    
3. Seeing his son racing after an ice-cream truck, a candy-store owner developed an ice cream in the mid-1950s. Chocolates of this brand are available in India. Name the brand. 
    
4. Who has set up a website, Beta Labs, to interact with its visitors by letting them test un-released items? 
    
5. General MacArthur invited whom to rebuild the Japanese industry? “Profit in business comes from repeat customers, customers that boast about your product and service, and bring friends with them,” the person said. 
    
6. The design of a commonly used item was first published in a satire, the Metamorphosis of Ajax, in the late 1500s. Name it. 
    
7. The founder of a now-turned MNC first started with a factory for drying and grinding chicory for the coffee trade in the 1830s. Then it experimented with drying vegetables and seasonings. Identify it. 
    
8. How did the world’s first laptop run that did not have a hard disk, and who was the manufacturer? 
    
9. Which brand is considered India’s biggest fast-moving consumer goods brand at street price or retail value? 
    
10. Identify the brand and also explain the significance of its logo. 
    

Ten all-correct entries will receive a copy of Deanne Rosenberg’s A Manager’s Guide to Hiring the Best Person for Every Job published by Wiley India (books courtesy: Wiley India). One lucky winner will also receive a cheque for Rs 2,000. Send your entries to trategist@bsmail.in. All entries must carry the postal address of the contestant. Last date for receiving entries: 28 September. Previous winners, employees of Business Standard and Wiley India and their families are not eligible to participate.