The Strategist Quiz (#188)

 

1. In cricket it’s a term used to describe a delivery that reaches the batsman without bouncing on the pitch. Name the company that has launched a brand using the same term?
    
2. A scene from the movie The Social Network shows Mark Zuckerberg rushing out of the electrical engineering building at Harvard. How is the Microsoft duo of Bill Gates and Steve Ballmer connected with it?
    
3. Which brand uses the slogan “The energy drink for your feet”?
    
4. It started in 1994 as a research project inside Norway’s largest telecom company. By what name is it known today?
    
5. A 102-year-old bottle of whisky was recovered from an Antarctic hut used by Ernest Shackleton during his 1909 expedition. Name the brand of whisky found and also its current owner.
    
6. Where and when was India’s first time-share holiday resort opened?
    
7. What is common to Maureen Wadia, Parmeshwar Godrej, Sunita Garware, Sakina Mallya and Nina Pillai?
    
8. The scaling up of the operations of a firm called Delhi Express lead to the formation of what?
    
9. What is the term used to define how individuals, organisations and companies can use social media to propel social change?
    
10. Identify the brands from their logos.
    

Ten all-correct entries will receive a copy of Len Merson’s The Instant Productivity Toolkit published by Wiley India (books courtesy: Wiley India). One lucky winner will also receive a cheque for Rs 2,000. Send your entries to strategist@bsmail.in. All entries must carry the postal address of the contestant. Last date for receiving entries: 15 February. Previous winners, employees of Business Standard and Wiley India and their families are not eligible to participate.