Age, platform, timing plays important role in email response

Image
ANI Washington
Last Updated : Oct 06 2015 | 6:13 PM IST

A new study has revealed that a reply to an email depends on a variety of factors including age, platform, volume and timing.

According to the researchers at University of Southern California, 90 percent of people respond within a day or two of receiving an email to which they plan to respond.

The study stated that younger people reply faster, but write shorter replies. Teens were the quickest, with an email response time-an average of 13 minutes. Young adults aged 20-35 years responded on average of 16 minutes of receiving an email. 35-50 year olds tended to respond in 24 minutes, on average.

In addition, if someone is working from a laptop, on average it will take them almost twice as long to respond than if he or she were using a mobile phone.

The researchers found that when younger users become more overloaded they tend to send shorter and faster replies to cope with the increased load. However, older people respond to an increased load of emails by replying to a smaller fraction of emails.

They also found that people were more active on email during the day than at night and emails on weekends get shorter replies than weekdays.

*Subscribe to Business Standard digital and get complimentary access to The New York Times

Smart Quarterly

₹900

3 Months

₹300/Month

SAVE 25%

Smart Essential

₹2,700

1 Year

₹225/Month

SAVE 46%
*Complimentary New York Times access for the 2nd year will be given after 12 months

Super Saver

₹3,900

2 Years

₹162/Month

Subscribe

Renews automatically, cancel anytime

Here’s what’s included in our digital subscription plans

Exclusive premium stories online

  • Over 30 premium stories daily, handpicked by our editors

Complimentary Access to The New York Times

  • News, Games, Cooking, Audio, Wirecutter & The Athletic

Business Standard Epaper

  • Digital replica of our daily newspaper — with options to read, save, and share

Curated Newsletters

  • Insights on markets, finance, politics, tech, and more delivered to your inbox

Market Analysis & Investment Insights

  • In-depth market analysis & insights with access to The Smart Investor

Archives

  • Repository of articles and publications dating back to 1997

Ad-free Reading

  • Uninterrupted reading experience with no advertisements

Seamless Access Across All Devices

  • Access Business Standard across devices — mobile, tablet, or PC, via web or app

More From This Section

First Published: Oct 06 2015 | 6:04 PM IST

Next Story