Becks' new underwear shots show 'mysterious deflation'

David Beckham's new modeling shots for his Bodywear brand for H 'n' M appear to show a bit of deflation in the underpants department.

According to the Mirror, the former footie ace's recent photo shoot is in contrast to the Armani ads that were shot four years ago, in which a prominent bulge was seen in Beckham's underwear.

A source told the publication that one would think H 'n' M would want his bulge to be as big as possible because men want to be him while women want their men to look like the footie ace.

The insider asserted that it doesn't make sense to reduce the bulge as it's always the main talking point.

The source added that angles and lighting can change how a picture looks but the difference between the adverts and his Armani snaps shoot are vast.