Gem Enviro, Sybly Industries tie-up for recycled yarn brand 'SyGreen'

Delhi-based packaging scrap management company Gem Enviro Management has announced its exclusive partnership with Sybly Industries Ltd. for the latter's latest recycled yarn brand - SyGreen.

As a part of the association, Gem would look after the marketing of Sybly's new product range in polyester yarn under its latest brand SyGreen that was launch earlier this month.

Known for its recycling and re-selling endeavors, Gem Enviro is involved in sale of packaging scrap to recyclers, and sale of recycled merchandise to corporate and retail clients. These products are sold under its 'Being Responsible' initiative.

"As a company that promotes recycling and sustainability, Gem Enviro welcomes all initiatives and marketing opportunities from companies like Sybly Industries, which have similar objectives. Through our exclusive tie up, we hope to make SyGreen a prominent name in the recycled yarn sector, and significantly maximize its sales through our comprehensive marketing activities," said CEO Gem Enviro, Sachin Sharma.

Sybly Industries is a company that is engaged in manufacturing of polyester yarn and trading in fabrics since 1999. It is also involved in wholesale of textiles, clothing and footwear, and preparation and spinning of textiles fibers. Through its partnership with Gem Enviro, the company hopes to augment its position in the promising recycled yarn industry.

Gem Enviro provides wide ranging services like waste management, manufacturing and marketing of recycled products, and green awareness campaigns. As part of its strategy, the company aims to develop an all India system for collection of post-consumer PET scrap via Reverse Vending Machines (RVMs) that will be set up across the country in the next couple of years.