Gold Winner Vita D3+ adds star power, signs Puneeth Rajkumar as brand ambassador

Gold Winner, an edible oil brand in India that is fortified with Vitamin D3 from a vegan source on Wednesday roped in actor Puneeth Rajkumar as the brand ambassador.

Vitamin D is an important factor for the overall health of muscles, heart lungs and strong healthy bones. Though our body can make its own vitamin D from sunlight and a very small amount comes from a few foods. Vitamin D deficiency prevails in epidemic proportions across India, with a prevalence of 70 to 100 per cent in the general population.

"Being an actor I engage in a lot of physical activities and perform a lot of stunts while filming, therefore I know the importance of having a healthy body and the vital role Vitamin D plays for the same. I am happy that Gold Winner has taken this step to sensitise people on the importance of Vitamin D, and I am excited to join them in this journey to educate the importance of daily sunshine and daily Gold Winner Vita D3 to make India a D-positive country," said Puneeth Rajkumar.

Puneeth is one of the most popular actors in the South Indian film fraternity. He has united with Gold Winner to spread awareness about the importance of incorporating Vitamin D in one's diet to reduce the risk of many diseases that occur due to lack of Vitamin D.