Japan attracts tourists by promoting sports and luxury spas

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ANI Tokyo [Okinawa]
Last Updated : Oct 28 2016 | 3:07 PM IST

J League is a popular professional soccer group in Japan. The teams fight for TBC Levian Cup, which was initiated in 1992, a year before the launch of J League.

Various historical games have taken place since then. The Yamazaki biscuit company, the major confectionary company in Japan, is the official sponsor of this tournament.

Originally called the Yamazaki Nabisco Cup, the name has been changed to the YBC Levain Cup this year.

"Children and young generation like cookies, so we wish to get the support of young people. We are registered in a Guinness World Records book as a solo sponsor that supported for the longest time in the official soccer games," said Chairman Japan Professional Football League, Mitsuru Murai.

At the eve of the final match of the Levain Cup, the players from both teams gathered and deepened their friendship.

Also, after selecting the most promising young players, the New Hero Award was presented.

"The game has been said as an event to foster young players. In 2020, the Olympic games will be held in Tokyo. We would like to make this event an occasion where young players can make their debuts and at the same time to prepare for the Tokyo Olympics," added Murai.

Outside the stadium, many people enjoyed soccer game related attractions.

"It's a fun game since there is only one chance to move forward. Japan's southernmost Okinawa attracts many domestic and foreign tourists. White sand beach, deep blue sea, and colorful plants are rich resource of tourism," said a soccer fan.

Solare Hotels and resorts manage 56 big hotel and resort facility. It promotes special tours for female tourists.

The hostel has a natural hot spring facility in Naha city. In provides special attractions for female tourists like organic products. The spa is open for men, including foreign tourists.

Disclaimer: No Business Standard Journalist was involved in creation of this content

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First Published: Oct 28 2016 | 2:52 PM IST

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