Pono is reportedly collaborating with Harman to bring its high-quality audio catalogue to automobiles, a report said.
While refusing to outline specific plans for a car stereo, Harman announced that the company had discussed "solutions to offer the PonoMusic catalog and supreme, lossless HD quality playback in vehicles" with Pono, reported The Verge.
Founder Neil Young had earlier announced Pono's plan to certify third-party devices with a "Pono stamp of approval" if they meet the company's stringent standards for audio quality.
Young welcomed the collaboration as "an exciting step forward" in the journey to bring high-quality music to people on the go.
The music players will be available at a price of 399.99 dollars starting Monday.
Young however, said that the company's mission is not to sell millions of units but to bring HD-quality music to the ears of people who want it and are willing to pay for it.
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