Omega celebrates the new Aqua Terra Collection in Miami with guest Alessandra Ambrosio

Image
ANI Miami [United States]
Last Updated : Nov 09 2017 | 4:48 PM IST

At a chic cocktail reception in a private villa on Hibiscus Island, Omega and guest Alessandra Ambrosio raise a glass to the Swiss watchmaker's refined new collection of timepieces.

With stunning views of the Miami skyline and Omega's beautiful new seamaster collection on display, guests and media were treated to visual feasts along with their cocktails at Omega's special celebration of Aqua Terra. The nautical-themed event, which took place in the minimalist splendour of a private Miami villa, included a DJ to give the gathering a casual house-party atmosphere.

The new collection of Aqua Terra timepieces for men and women embrace the spirit of adventure and pay tribute to the brand's rich maritime legacy, and the ocean played a major role in Omega's new advertising campaign for Aqua Terra, which features Alessandra Ambrosio enjoying an idyllic summer's day on board an elegant yacht in the Med.

"The new watches represent a combination of beauty and precision. Alessandra looks so confident at sea, and it goes without saying very beautiful, so we're very happy that she is the face of our new models," said President and CEO of Omega, Raynald Aeschlimann.

Describing her experience of making the campaign, Alessandra Ambrosio called it "one of the fun modelling jobs I've done" and went on to say that she loved the new Aqua Terra Ladies' models.

"They have a very classic refined style, but when you look closer you discover amazing feminine details."

Earlier in the day, Raynald Aeschlimann accompanied Alessandra Ambrosio on a visit to Omega's boutique in Miami's popular Design District, a thriving area of the city very much in step with Omega's drive to create more contemporary, streamlined styles.

Updated both inside and out, Omega has transformed the design of each new Aqua Terra timepiece with an added edge of style and a refreshing new look.

The Ladies' collection features a new symmetrical case design, to achieve a seamless integration with the feminine-styled bracelet; and a range of different dials, including mother-of-pearl, glossy or shimmer effect.

Notable changes to the men's collection include a teak pattern on the dial, which now runs horizontally as opposed to vertically, refined aesthetics and symmetrical case.

All timepieces in the men's collection are certified master chronometers, tested at the industry's highest level.

Disclaimer: No Business Standard Journalist was involved in creation of this content

*Subscribe to Business Standard digital and get complimentary access to The New York Times

Smart Quarterly

₹900

3 Months

₹300/Month

SAVE 25%

Smart Essential

₹2,700

1 Year

₹225/Month

SAVE 46%
*Complimentary New York Times access for the 2nd year will be given after 12 months

Super Saver

₹3,900

2 Years

₹162/Month

Subscribe

Renews automatically, cancel anytime

Here’s what’s included in our digital subscription plans

Exclusive premium stories online

  • Over 30 premium stories daily, handpicked by our editors

Complimentary Access to The New York Times

  • News, Games, Cooking, Audio, Wirecutter & The Athletic

Business Standard Epaper

  • Digital replica of our daily newspaper — with options to read, save, and share

Curated Newsletters

  • Insights on markets, finance, politics, tech, and more delivered to your inbox

Market Analysis & Investment Insights

  • In-depth market analysis & insights with access to The Smart Investor

Archives

  • Repository of articles and publications dating back to 1997

Ad-free Reading

  • Uninterrupted reading experience with no advertisements

Seamless Access Across All Devices

  • Access Business Standard across devices — mobile, tablet, or PC, via web or app

More From This Section

First Published: Nov 09 2017 | 4:48 PM IST

Next Story