Twitter's new mobile tool lets you see analytics inside your tweets
A new tool on Twitter's mobile app 'View Analytics Details' now allows users to see the analytics inside their tweets to know if they are doing any good.
It allows users to see a variety of metrics about their tweets opening a view that shows impressions, engagements and engagement rates through "View Analytics Details".
According to the Verge, it shows how many people have seen and clicked your tweet.
Separate drilldowns also reveal the percentage of followers that viewed media and clicked any links associated with the tweet.
Twitter started analytics to all users on its website last year. However, the new functionality makes it easier to access on phones.