Breaking the silence over its first ever compact SUV, TUV 300, Mahindra has announced to officially launch it on 10th September, 2015. The compact utility car is slated to be launched from the manufacturer's Chakan Plant, based in Maharashtra. The all new vehicle has been made from scratch and in-house at Mahindra Research Valley (MRV) in Chennai.
Pravin Shah, President & Chief Executive (Automotive), M&M Ltd said that “The TUV 300 is one of the most eagerly anticipated launches of this year. Signifying a true ‘Make-in-India’ product, the design of the TUV300 is inspired by a battle tank. We are confident that this product launch will create excitement in the market as well as amongst our customers”.
The car will be powered by a 1.5 litre mHawk 80 diesel motor, 80 probably denoting the power output. As Mahindra defines the appearance, it is said to be influenced from an armoured tank and carries the squared off-cues. Other design features include large windows, short front and rear overhangs that give this sporty appeal. We can accept this car to look good as it has received design inputs from leading design firm Pininfarina.
With the introduction of the TUV 300, Mahindra aims to establish itself as a full-fledged SUV manufacturer by introducing one car in every SUV segment. The TUV 300 will be competing with the likes of Ford EcoSport, Renault Duster, Maruti S-Cross and Hyundai Creta.
You’ve reached your limit of {{free_limit}} free articles this month.
Subscribe now for unlimited access.
Already subscribed? Log in
Subscribe to read the full story →
Smart Quarterly
₹900
3 Months
₹300/Month
Smart Essential
₹2,700
1 Year
₹225/Month
Super Saver
₹3,900
2 Years
₹162/Month
Renews automatically, cancel anytime
Here’s what’s included in our digital subscription plans
Exclusive premium stories online
Over 30 premium stories daily, handpicked by our editors


Complimentary Access to The New York Times
News, Games, Cooking, Audio, Wirecutter & The Athletic
Business Standard Epaper
Digital replica of our daily newspaper — with options to read, save, and share


Curated Newsletters
Insights on markets, finance, politics, tech, and more delivered to your inbox
Market Analysis & Investment Insights
In-depth market analysis & insights with access to The Smart Investor


Archives
Repository of articles and publications dating back to 1997
Ad-free Reading
Uninterrupted reading experience with no advertisements


Seamless Access Across All Devices
Access Business Standard across devices — mobile, tablet, or PC, via web or app
