In advance of the next open enrollment period, which begins November 1, Colibrium will deploy Tuo Marketplace for the Health Alliance individual market segment. Tuo Marketplace enables direct-to-consumer health plan shop, compare and enroll capabilities for online sales, and provides brokers and agents with state-of-the-art tools to engage, inform and enroll prospective clients.
Based in Urbana, IL, Health Alliance serves more than 300,000 members in the Under 65 and Group market segments in downstate Illinois, Iowa, Nebraska and Washington. Tuo Marketplace will replace Health Alliance Medical Plan's current online enrollment program, and will be leveraged to deliver a superior digital customer experience.
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