Celebrity Zumba TV show to launch in India

Dance based fitness reality show "Zumba Dance Fitness Party", which will feature celebrities like director-actress Divya Kumar Khosla, chef Ranveer Brar and singer Palak Mucchal, is all set to hit television screens.

Commencing on Saturday, the show will be co-hosted by Bollywood actor Pallavi Sharda and will air on Zoom channel.

International master trainer of Indian origin, Sucheta Pal, will be seen teaching the six celebrities a unique non-stop Zumba routine in each episode.

"Perfect for everybody and everybody, each Zumba workout is designed to bring people together to sweat it on. We take the 'work' out of workout by mixing low-intensity and high-intensity moves for an interval-style, calorie-burning dance fitness party," Pal said in a statement.

The international trainer said that it will be a total workout, "combining all elements of fitness -- cardio, muscle conditioning, balance and flexibility".

The six-episode series will showcase a different theme in each episode as Divya will work out to some popular 'Punjabi Zumba' whilst Brar will be seen dancing to some modern musical street rhythms with Street Zumba.

DJ Shilpi, will be seen shaking-a-leg on 'Party Zumba' while actress Kainaat Arora will be a part of high-energy aquatic routine in 'Aqua Zumba'.

"In addition to this passion for dance, more and more people in India are becoming health and fitness aware. Recent studies indicate the wellness industry is expected to touch Rs 1 lakh-crore mark, according to Ficci and PWC data, and we believe that Zumba can help to take this fitness revolution even further in India," Alberto Pearlman, co-founder and CEO, Zumba Fitness, LLC said.

Rohit Tugnait, national revenue head, Zoom (ad sales and branded content) said: "It is the first time that a television channel is launching a reality show based on a fitness party. Not only will it act as an entertainer but also help the audiences exercise to get fitter".