Millennials hooked to Facebook for political news: Survey

Image
IANS New York
Last Updated : Jun 02 2015 | 2:32 PM IST

Most of the youngsters in the US are getting their daily quota of political news from Facebook, a new survey says.

While 61 percent of millennials (those born after 1980) said they got their political news from Facebook, 37 percent said they got it from television, the survey by US think tank Pew Research Centre found.

For millennials, the next common source of political news is CNN (44 percent) followed by local television (37 percent) and Google News (33 percent).

Even for For Gen-Xers (those born between 1965 and 1980), Facebook was the most common place for political news followed by local television (46 percent).

Among the baby-boomers (those born between 1945 and 1964), 60 percent said they got their political news from local television while 39 percent said they received it from Facebook, Politico.com reported.

Twitter barely posed any competition for Facebook when it comes to political news. Just 14 percent of online millennials got political news on Twitter, slightly higher than both Gen-Xers (9 percent) and baby-boomers (5 percent).

Also, the survey found that millennials were less aware of media outlets than the other generations except for two places: BuzzFeed and Google News out of a list of 18.

Despite claiming to be less interested, millennials also see more political news on Facebook than other generations. Only 26 percent of millennials said they are interested in politics and government versus 34 percent of Gen-Xers and 45 percent of baby-boomers, the survey stated.

However, about 24 percent of millennials who use Facebook say at least half of the posts they see on the site relate to government and politics - higher than both Gen-Xers at 18 percent and baby-boomers at 16 percent.

*Subscribe to Business Standard digital and get complimentary access to The New York Times

Smart Quarterly

₹900

3 Months

₹300/Month

SAVE 25%

Smart Essential

₹2,700

1 Year

₹225/Month

SAVE 46%
*Complimentary New York Times access for the 2nd year will be given after 12 months

Super Saver

₹3,900

2 Years

₹162/Month

Subscribe

Renews automatically, cancel anytime

Here’s what’s included in our digital subscription plans

Exclusive premium stories online

  • Over 30 premium stories daily, handpicked by our editors

Complimentary Access to The New York Times

  • News, Games, Cooking, Audio, Wirecutter & The Athletic

Business Standard Epaper

  • Digital replica of our daily newspaper — with options to read, save, and share

Curated Newsletters

  • Insights on markets, finance, politics, tech, and more delivered to your inbox

Market Analysis & Investment Insights

  • In-depth market analysis & insights with access to The Smart Investor

Archives

  • Repository of articles and publications dating back to 1997

Ad-free Reading

  • Uninterrupted reading experience with no advertisements

Seamless Access Across All Devices

  • Access Business Standard across devices — mobile, tablet, or PC, via web or app

More From This Section

First Published: Jun 02 2015 | 2:28 PM IST

Next Story