Festooned with flutes, the bansuri-wala was walking slowly, an anachronistic relic form the past. I caught up with him, curious to know how these old ways of doing business were holding up in modern times. "I sell flutes because there's no other way I know to make money," he said. His name was Bankey Lal, and he came from a family of flute makers and sellers from a village near Mathura. "We've traditionally made and sold flutes for generations. The flutes we make are offered to our village's Krishna temple on every festival!" he said proudly.
Lal walks through several South Delhi neighbourhoods to sell his wares. "It used to be different in the days when there were no air conditioners. People would leave their doors and windows open, children would be playing outside. I remember that till 20 years ago, before Janmashtami, I used to sell so many flutes! Children would gather around me and beg me to play..." he reminisced. His flutes also used to be much in demand for devotional purposes, he told me. Now, however, the old flute seller finds doors and windows sealed shut wherever he goes. "There are no courtyards anymore, where once I could see ladies of the house relaxing and children playing. There's nobody to hear my calls or my music," he said.
His flutes were priced at Rs 50, he told me, and he barely sold two to three of them in a day. How was his business viable, I asked. "It isn't really something I've pushed my sons into joining," he said gloomily. "My three sons have office jobs. But I'm old now, and selling flutes gives me something to do. I've spent my entire life making them and playing them, you see..." However, he has made a couple of changes to improve the bottom line of his business.
"Earlier, I used to make all the flutes I sold. Now, my sons just order them for me from a wholesaler to save time, energy and money," he said. Also, he prefers to walk through areas with high expat populations. "Whenever I've managed to catch the eye of a foreigner, I've sold at least a couple of my flutes."
I examined his flutes, noticing that they didn't sound as sweet as the one that he was playing. When I said as much, he told me that unlike the ones he sold, his own flute was homemade. "But the magic is as much in the flute as it is in its player!" He said with a smile. As I saw his frail figure disappear around the corner, I realised that he represented a dying generation of people who lived off their craft. Will we as a society learn to value them before they're engulfed by modernity? Somehow, I doubt it.
You’ve reached your limit of {{free_limit}} free articles this month.
Subscribe now for unlimited access.
Already subscribed? Log in
Subscribe to read the full story →
Smart Quarterly
₹900
3 Months
₹300/Month
Smart Essential
₹2,700
1 Year
₹225/Month
Super Saver
₹3,900
2 Years
₹162/Month
Renews automatically, cancel anytime
Here’s what’s included in our digital subscription plans
Exclusive premium stories online
Over 30 premium stories daily, handpicked by our editors


Complimentary Access to The New York Times
News, Games, Cooking, Audio, Wirecutter & The Athletic
Business Standard Epaper
Digital replica of our daily newspaper — with options to read, save, and share


Curated Newsletters
Insights on markets, finance, politics, tech, and more delivered to your inbox
Market Analysis & Investment Insights
In-depth market analysis & insights with access to The Smart Investor


Archives
Repository of articles and publications dating back to 1997
Ad-free Reading
Uninterrupted reading experience with no advertisements


Seamless Access Across All Devices
Access Business Standard across devices — mobile, tablet, or PC, via web or app
