Sunil Jain: Making retail work

RATIONAL EXEPCTATIONS

While the kirana and the Left representatives attacked the report on the grounds its sample wasn't accurate, the real problem was different. And that was, that while the Icrier report showed a huge decline in the fortunes of kiranas in the first year after organised retail moved into the neighbourhood (a 23 per cent fall in both turnover and profits of kiranas), Icrier underplayed this by saying it was only temporary