Mudra Group wins Agency of the Year at the Mirchi Kaan awards

Also wins 8 other awards, including one Crystal

Mudra Group came out on top as the ‘Agency of the Year’ at the recently held Mirchi Kaan awards. The Group was also awarded a special ‘Best Radio Creative of the Year- Client’s Choice’ for its work on Cancer Foundation of India, in addition to its 8 metals including a Crystal award for its work on HBO.

Commenting on the win, Bobby Pawar, Chief Creative Officer of Mudra Group said, “It's always great to win, and even better to win big. A big thank you to the clients to supported some brave ideas. As they say it totally wouldn't have been possible without them.”

Mudra India won awards for its work on clients such as HBO and the Cancer Foundation of India, while Ignite Mudra won for its work on Moov and Krack Cream. In all, the Group won 2 Golds, 2 Silvers and 3 Bronze awards, in addition to a Crystal award, the Client’s Choice award and of course, the Agency of the Year.

Madhukar Kamath, MD & CEO- Mudra Group concluded by saying, “This is a fantastic win for the Group. The Agency of the Year and Client’s Choice awards are a great testament to the Group’s creative capability and leadership and its commitment to its clients. I’m sure this result will inspire more interesting and refreshing work from the Group.”

About Mudra Group
The Mudra Group, a leading integrated marketing communications group in India, offers a customized and collaborative approach which helps our clients build enduring and profitable brands.

We utilize our deep understanding of consumers, brands and media to deliver total branding solutions through our four agency networks - Mudra India (advertising, brand strategy & design consulting, localization & pre-media services), DDB Mudra (advertising, health & lifestyle advertising, relationship marketing and interactive & new media), Mudra MAX (integrated communications planning & implementation) and Ignite Mudra (brand building for entrepreneurs).

Founded in 1980, today our footprint covers over 1,75,000 villages and 4000 towns across 21 states in the country. The Group currently has 1100 employees in 26 offices.

Some of our clients are Aircel, Amrutanjan, Disney, Future Group, Godrej, HBO, HP, Hindustan Unilever, Jet Airways, Johnson & Johnson, LIC, Madura Garments, Philips, Paras Pharmaceuticals, Reliance ADAG, TTK, The Economic Times, UNICEF, Union Bank of India, United Spirits and Volkswagen.
www.mudra.com