Mudra South ropes in Vipul Thakkar as ECD

Mudra South has appointed Vipul Devji Thakkar as Executive Creative Director, Mudra South. He will spearhead the creative work that comes out of Mudra South, including all three offices in the South region namely Kochi, Chennai and Bangalore.

Vipul has joined Mudra from Ogilvy & Mather, Bangalore where he worked for over 2 years as Senior Creative Director. With over a decade and a half of experience in the advertising field, he has worked on some of the top most brands in the country and the world such as, ITC Foods (Bingo), Titan Watches, Allen Solly, SABMiller and Vodafone amongst others.

On joining Mudra South as ECD, Vipul says, “The thing that impresses me most about Mudra is the consistency with which it has been creating innovative and effective advertising in the recent years. Obviously this has been possible because Mudra, unlike any other agency, creates truly integrated communication solutions for its brands. Also what is heartening to know is that it's actual brand work that is picking up so many metals, both at home and abroad. As for Mudra south, I am looking forward to some exceptional work coming out of the Bangalore, Kochi and Chennai offices in 2011.”

Commenting on Vipul’s joining, Ranji Cherian, EVP & Head, Mudra South said, “We are delighted that Vipul is joining us. He brings with him strong creative leadership. His work speaks volumes about his gift. And he is a wonderful human being, full of life. Am sure he will add great value for our clients.” 

Mudra India
Starting with just one client and a single room office, Mudra India is one of the leading agency networks in the country today, offering Branding & Communication Solutions. Mudra India has 5 strategic business units - Mudra West, Mudra South and Mudra North & East. Water, a Strategy & Design specialist, and Maatra, a Localization & Pre-media specialist.

Mudra India has been responsible for several iconic campaigns over its 30 year history, including Only Vimal, I Love You Rasna, My Daddy Strongest, The Mint with the Hole, McDonalds Mein Hai Kuch Baat and Kar Lo Duniya Mutthi Mein amongst others.

Mudra India also boasts some of the most stable client relationships in the industry with names such as Godrej Group, Future Group, LIC, United Spirits, Dabur, Aditya Birla Nuvo, CavinKare, Union Bank of India, Bank of Baroda, Amrutanjan, HCC and Bennett Coleman & Co amongst others.