Absence of series against India results in PCB losing USD 90 million

Image
Press Trust of India Karachi
Last Updated : Apr 16 2020 | 6:22 PM IST

The Pakistan Cricket Board (PCB) has suffered a revenue loss to the tune of USD 90 million in its last media rights deal because of the freezed bilateral cricket ties with India since 2008.

India have played against Pakistan only in ICC tournaments in the last few years due to the diplomatic tension between the two nations.

A reliable source said PCB's last five-year deal, which expired this month, included two home series against India. The broadcasters who signed the contract worth 149 million dollars had a condition that the series would be held against India.

"Unfortunately since Pakistan was unable to play the two home series against India as included in the agreement, Ten Sports and PTV the two broadcasters who had taken the rights deducted 90 million dollars of the total sum as per the agreement," the source said.

The PCB also faced financial disagreements with its last broadcaster over the unscheduled home series against West Indies etc.

The source said that the PCB has already started exploring the market to get good money for its international home media rights deal either short or long term.

"The problem is that right now due to the Coronavirus pandemic the situation in the market is bad. In fact the situation for cricket broadcast rights has been poor since last December," he said.

PCB Chairman, Ehsan Mani earlier this week in a podcast had said that the Board was mentally prepared to get bids which would be lower in price than what the Board anticipated.

Mani had insisted that although the PCB had suffered losses because of absence of series against India but it can live without playing them.

Disclaimer: No Business Standard Journalist was involved in creation of this content

*Subscribe to Business Standard digital and get complimentary access to The New York Times

Smart Quarterly

₹900

3 Months

₹300/Month

SAVE 25%

Smart Essential

₹2,700

1 Year

₹225/Month

SAVE 46%
*Complimentary New York Times access for the 2nd year will be given after 12 months

Super Saver

₹3,900

2 Years

₹162/Month

Subscribe

Renews automatically, cancel anytime

Here’s what’s included in our digital subscription plans

Exclusive premium stories online

  • Over 30 premium stories daily, handpicked by our editors

Complimentary Access to The New York Times

  • News, Games, Cooking, Audio, Wirecutter & The Athletic

Business Standard Epaper

  • Digital replica of our daily newspaper — with options to read, save, and share

Curated Newsletters

  • Insights on markets, finance, politics, tech, and more delivered to your inbox

Market Analysis & Investment Insights

  • In-depth market analysis & insights with access to The Smart Investor

Archives

  • Repository of articles and publications dating back to 1997

Ad-free Reading

  • Uninterrupted reading experience with no advertisements

Seamless Access Across All Devices

  • Access Business Standard across devices — mobile, tablet, or PC, via web or app

More From This Section

First Published: Apr 16 2020 | 6:22 PM IST

Next Story