As per the new campaign, a customer can directly greet the superstar through an SMS. The messages received from the customers along with their names would be compiled as a coffee table book and would be presented as a memorabilia to the actor, a company statement said.
Besides, Airtel would offer special recharge pack with unlimited 2G internet data, Hello Tunes and a 'Kabali' branded SIM pack.
Airtel would run a 3D holographic van around Tamil Nadu for a period of 30 days before the release of the movie.
Recently, budget air carrier AirAsia unveiled an all new rebranded aircraft with a livery dedicated to 'Kabali'.
The film is directed by Pa Ranjith.
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