The 27-year-old actress, who has replaced Liv Tyler, said she happily accepted the French luxury brand's offer to be the new face of its Very Irresistible line, reported New York Daily News.
"It is an honest collaboration," said the actress, who also appears in advertisements for Cle de Peau Beaute.
"I am proud to be part of (the brands I am involved with) because what they do is really cool, especially Givenchy - they are so artistic. And I feel like I have a foot in the fashion industry now," she added.
The beauty brand called Seyfried "a chic, sexy woman who is a perfect fit for Givenchy.
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