Brazuca ball hogs limelight ahead of FIFA World Cup

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Press Trust of India New Delhi
Last Updated : May 27 2014 | 7:09 PM IST
Encapsulating everything that's Brazil and its passion for the game, the Brazuca ball, to be used in the upcoming FIFA World Cup, has turned out much better than the heavily-criticised Jabulani that was used four years ago in South Africa.
The ball has shades of blue, orange and green and the stars on it reflect the vibrancy and flair associated with the game in the Mecca of football.
Brazuca is the 12th ball created by sportswear giants adidas but its last World Cup creation, Jabulani, which was used in the 2010 competition in South Africa, was heavily criticised for its unpredictability in the air due to its lighter weight.
Adidas, though, claimed that this time the ball will be much better. It said the football will have vastly improved touch and accuracy.
Talking about Brazuca, Tushar Goculdas, Brand Director - adidas India said, "The ultimate football tournament comes to the home of football, Brazil - it does not get any bigger than this. We kicked off our World Cup campaign with the launch of an exciting line-up of products. The essence of Brazil is represented through the most iconic symbol of the World Cup, Brazuca - the official match ball."
The technology involves a new structural innovation with a unique symmetry of six identical panels alongside a different surface structure that will provide improved grip, touch, stability and aerodynamics on the pitch.
It is created by six propeller-shaped polyurethane panels being thermally bonded together. Between the seams the Brazuca also has a different geometry to different balls, which aerodynamics experts believe, will help it remain more stable in the air.
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First Published: May 27 2014 | 7:09 PM IST

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