"I don't consider Hollywood as my competition. I think they should consider us competition as the world is neutralised on digital technology," Sreeram told PTI.
The southern cinematographer, who has filmed acclaimed sci-fi "I", said these days producers in the West are mostly coming out with computer-graphic oriented or fantasy films while the scenario is changing in India.
"If you see at films from London, I think the projection is so bad. Before it was not like that. I think the 'maya' of Hollywood is gone. They are making CG oriented and fantasy films," he said.
With the success of Indian big ticket film like "Bahubali", the 60-year-old artist said, "Things have been changing in a big way. India has seen unbelievable growth. Today Indian cinema is seen all over the world. The market is growing."
One of the sought after cinematographers in South, Sreeram has mostly worked with noted director Mani Ratnam, but says he is a huge fan of Hindi cinema.
His next Hindi film as a cinematographer is R Balki's "Ki and Ka", with whom he had earlier teamed up for Amitabh Bachchan's "Shamitabh".
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