Deakin University Partners With Rajasthan Royals to Launch Certificate Program in Sports Marketing

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Press Trust of India NEW DELHI
Last Updated : Feb 26 2020 | 5:20 PM IST

/ -- Deakin University, Australia, announced the launch of a Certificate Program in Sports Marketing in collaboration with Rajasthan Royals, Indian Premier League (IPL) team. The short program of six months is aimed at up-skilling professionals who are already in the sport industry and equip those who are seeking to enter this sector. DeakinCo., the business-to-business division of the university, will deliver this course online on its learning platform.

The course will initially be offered at two levels, Foundation and Advanced, with the future development of an Expert level program under active consideration. Successful learners will receive a digital badge upon completion of the course.

Speaking on the launch of the program, Ms. Ravneet Pawha, Deputy Vice President (Global Engagement) and CEO (South Asia), Deakin University, said, "Deakin University is ranked among the top 10 universities globally in sports management. With the new program in Sports Marketing, aspirants as well as professionals in the Industry will learn from world class faculty on how to meet the demands of a fast growing and continuously changing sports Industry."
On the launch of the program, Jake Lush McCrum, Chief Operating Officer, Rajasthan Royals, said, "Rajasthan Royals is delighted to expand its partnership with Deakin University with the launch of this online Certificate Program in Sports Marketing. This is another step under our collaboration with Deakin University to professionalise the sports industry in India. This program will not only give millions of students across India and around the world access to high quality educational material to further their careers, but also provide us with high quality talent that will be beneficial to this franchise in the future."
DeakinCo. CEO, Glenn Campbell, said "We are delighted to be adding to the productive relationship Deakin University already enjoys with the Rajasthan Royals. As a sports-loving nation, I am confident these programs will be well received in India, and potentially further afield."
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First Published: Feb 26 2020 | 5:20 PM IST

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