Experience Commerce Builds A Smarter Place to Learn with Lenovo India
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Digital Agency designs Smart Technology that powers Lenovo SmarterEd
Boots up a platform designed to match volunteer teachers with deserving students
Commenting on this launch, Mr. Sandip Maiti, CEO & Co-Founder, Experience Commerce said: "Lenovo SmarterED is a great example of how you can use smart technology to solve a specific problem. This campaign was less about communication for us, and more about delivering material value to the real stakeholders - the deserving student. Design was thus very important to this project since we needed to appeal to a wide section of audiences while recruiting across different strata of our society. The entire campaign production was done in an agile and innovative manner, with the entire team working from home under the COVID lockdown."
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