New tools will help you weed through the clutter of boring, unwanted information, often from long-forgotten acquaintances, and surface the gems from close friends and interesting pages.
You'll now be able to choose the friends and pages you want to see on your news feed first.
Also Read
Facebook's computer software uses a wide range of information you provide to decide what to show. This includes what friends you interact with and how often, or whether you tend to like photos, videos or text updates more.
In announcing the new tools today, Facebook acknowledged that its automated system isn't perfect, so it wants to give users a way to set their own preferences.
In addition to selecting who or what page you will see first, you'll still to be able to "unfollow" friends so you won't see them at all. This option has been available before to people who don't want to take drastic step of unfriending someone but would rather not read about their lives.
For the rest, though, Facebook will continue to use its software to choose what to show you. So unless you want to see someone's posts all the time or not at all, you're stuck with what you've got.
The update is available today on iPhones and iPads and is being rolled out in the coming weeks to Android phones and personal computers.
You’ve reached your limit of {{free_limit}} free articles this month.
Subscribe now for unlimited access.
Already subscribed? Log in
Subscribe to read the full story →
Smart Quarterly
₹900
3 Months
₹300/Month
Smart Essential
₹2,700
1 Year
₹225/Month
Super Saver
₹3,900
2 Years
₹162/Month
Renews automatically, cancel anytime
Here’s what’s included in our digital subscription plans
Exclusive premium stories online
Over 30 premium stories daily, handpicked by our editors


Complimentary Access to The New York Times
News, Games, Cooking, Audio, Wirecutter & The Athletic
Business Standard Epaper
Digital replica of our daily newspaper — with options to read, save, and share


Curated Newsletters
Insights on markets, finance, politics, tech, and more delivered to your inbox
Market Analysis & Investment Insights
In-depth market analysis & insights with access to The Smart Investor


Archives
Repository of articles and publications dating back to 1997
Ad-free Reading
Uninterrupted reading experience with no advertisements


Seamless Access Across All Devices
Access Business Standard across devices — mobile, tablet, or PC, via web or app
)