Saturday was supposed to mark the beginning of a new Swedish soccer season, fuelled by the prospect of big broadcasting revenues from a new domestic TV deal and expectations of another tight title race to match last year's dramatic finale.
Then, in two months' time, Sweden's national team was supposed to be playing in the European Championship, with confidence high two years after a run to the World Cup quarterfinals for the first time since 1994.
Instead, the rapidly spreading coronavirus has forced a two-month delay to the Allsvenskan campaign - the "early June" start date will now be viewed as optimistic by many - the cancellation of the Euros, and led to some Swedish clubs fearing they might soon go out of business.
A bleak picture is being painted by members of Sweden's top league, the starkest coming this week from Helsingborg.
"The truth is," the southern club's president, Krister Azelius, said, "that the effects of the coronavirus have hit us so hard that we have to question our future existence."
"The clubs were looking at pretty good times ahead, where we are getting in more money and we could attract better players. Swedish football was on the rise hopefully as soon as this storm passes, we can get going again."
Now, the clubs are getting advance payment of this sponsorship money just to survive during what Swedish Elite Football - the body that oversees the top divisions - has described as an "extraordinary and difficult situation."
"Many clubs are on their knees," said Sweden captain Andreas Granqvist, a defender for Helsingborg, "waiting for news from various quarters about what help they can get."
Walker said he and his teammates have been back in training since Monday, making sure they are "well-prepared for when the season does kick back in."
Disclaimer: No Business Standard Journalist was involved in creation of this content
You’ve reached your limit of {{free_limit}} free articles this month.
Subscribe now for unlimited access.
Already subscribed? Log in
Subscribe to read the full story →
Smart Quarterly
₹900
3 Months
₹300/Month
Smart Essential
₹2,700
1 Year
₹225/Month
Super Saver
₹3,900
2 Years
₹162/Month
Renews automatically, cancel anytime
Here’s what’s included in our digital subscription plans
Exclusive premium stories online
Over 30 premium stories daily, handpicked by our editors


Complimentary Access to The New York Times
News, Games, Cooking, Audio, Wirecutter & The Athletic
Business Standard Epaper
Digital replica of our daily newspaper — with options to read, save, and share


Curated Newsletters
Insights on markets, finance, politics, tech, and more delivered to your inbox
Market Analysis & Investment Insights
In-depth market analysis & insights with access to The Smart Investor


Archives
Repository of articles and publications dating back to 1997
Ad-free Reading
Uninterrupted reading experience with no advertisements


Seamless Access Across All Devices
Access Business Standard across devices — mobile, tablet, or PC, via web or app
