"Starting January 22, the entire Ford Classic range will be available between Rs 4.99 lakh and Rs 7.59 lakh (ex- showroom, Delhi)," Ford India said in a statement.
The new pricing for the Ford Classic is reflective of Ford India's thrust on continuously improving the value proposition of its products through operational efficiencies, it added.
"In line with our global brand promise of 'Go Further', Ford India has repositioned the Ford Classic by optimising efficiencies," Ford India Executive Director of Marketing, Sales and Service Vinay Piparsania said.
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