Glitterati Gets Real in Virtual World With Vaibhav Jewellers

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/ -- A New Era of Luxury E-commerce
(Photo: https://mma.prnewswire.com/media/797344/Keerthana_Grandhi_Director_Vaibhav_Jewellers.jpg )
The project is the brainchild of Ms. Keerthana Grandhi, Director of Vaibhav Jewellers. Terming video shopping 'A New Era of Luxury E-commerce', Ms Grandhi says, "We always believe in providing an exceptional experience to our customers. We are a personal jeweller to more than a crore customers and want to extend the same experience to customers who shop online. Through video shopping, our customers get a real-time feel of buying jewellery at our store despite sitting in the comfort of their home."
Shopping made easy for NRIs
Mr. Satish R, CEO of Vaibhav Jewellers, says, "Initially, our NRI customers visited our stores in India to select jewellery. But many of them are now doing the same - by sitting at home - through video shopping. They zoom in and check the quality of our products, just like they would at our stores."
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First Published: Dec 13 2018 | 1:15 PM IST