HDFC bank says consumption growth to continue despite economic slowdown

The largest private sector lender said the quality of its credit card portfolio is not yet affected by the broader economic realities and the stressed part is half that of the industry average

Visa, Mastercard and American Express miss RBI's data localisation deadline
Representative image
Press Trust of India Mumbai
2 min read Last Updated : Aug 25 2019 | 3:12 PM IST

Largest credit card issuer HDFC Bank feels the consumption story is still on and will keep growing the unsecured lending business going forward.

The largest private sector lender said the quality of its credit card portfolio is not yet affected by the broader economic realities and the stressed part is half that of the industry average.

The comments come amid times when a fall in consumption, one of the primary drivers of the unsecured credit card segment, is being blamed for the deepening slowdown across the economy.

Even when the broader economy is in great shape, you will have some parts under stress. Consumption story is still on, Parag Rao, the banks country head for payment products, told PTI here over the weekend.

However, he was quick to acknowledge that there is a slide in auto sales, but added this does not mean that the overall consumption story is down in the dumps.

High capex over the past six-seven years has resulted in a plateauing of growth, which is not akin to a fall, he added.

When asked about the delinquency rates, he said the bank has always been assessing risks in a defined way and putting in adequate systems in pace to ensure lowest delinquency rates.

The banks delinquency rates are half of the industrys average, he claimed without quantifying the same.

An industry source said average overdue for over 30 days for the cards industry stands at 4-4.5 percent.

Rao said only a fourth of its credit card user base is new to the bank, while others are existing relationships which ensures lower delinquency.

The bank, which launched a new proposition to the millennials over the weekend, is aiming to keep growing the unsecured book, Rao said.

When asked if it has the sufficient headroom to grow, he said it is comfortable from the board-approved portfolio levels perspective to grow this business.

The bank has a portfolio of 1.27 crore card outstanding as per the RBI data for June.

Its credit card outstanding had stood at RS 49,253 crore as of the June quarter, and had grown both year-on-year and sequentially.

*Subscribe to Business Standard digital and get complimentary access to The New York Times

Smart Quarterly

₹900

3 Months

₹300/Month

SAVE 25%

Smart Essential

₹2,700

1 Year

₹225/Month

SAVE 46%
*Complimentary New York Times access for the 2nd year will be given after 12 months

Super Saver

₹3,900

2 Years

₹162/Month

Subscribe

Renews automatically, cancel anytime

Here’s what’s included in our digital subscription plans

Exclusive premium stories online

  • Over 30 premium stories daily, handpicked by our editors

Complimentary Access to The New York Times

  • News, Games, Cooking, Audio, Wirecutter & The Athletic

Business Standard Epaper

  • Digital replica of our daily newspaper — with options to read, save, and share

Curated Newsletters

  • Insights on markets, finance, politics, tech, and more delivered to your inbox

Market Analysis & Investment Insights

  • In-depth market analysis & insights with access to The Smart Investor

Archives

  • Repository of articles and publications dating back to 1997

Ad-free Reading

  • Uninterrupted reading experience with no advertisements

Seamless Access Across All Devices

  • Access Business Standard across devices — mobile, tablet, or PC, via web or app

More From This Section

Topics :HDFC BankEconomic slowdownConsumption growthHDFC group

First Published: Aug 25 2019 | 2:25 PM IST

Next Story