Health exchange website comes up online

With an aim to connect chemists and druggists with consumers, technology visionary and former iGATE CEO Phaneesh Murthy today announced the creation of a website that serves as a patient-controlled electronic health record system.
According to Murthy, zigy.Com health exchange uses technology to efficiently connect Indians needing health products and services with doctors, clinics, hospitals, pharmacies, diagnostic labs, and providers of wellness products and services, insurance, home-care services and alternative medicines.
"Zigy, the health exchange website, is committed to improving the quality of healthcare, affordability and accessibility for a large segment of the Indian population. This is our first step towards realising our dream of a Swastha (healthy) Bharat," Murthy, who is the co-founder and executive chairman of PM Health and Life Care (PMHLC), said while launching the website.

He said that this online market place of chemists and druggists will initially serve customers in five metropolitan cities-Bengaluru, Chennai, Hyderabad, Mumbai and Delhi.
"The product portfolio on the market place will include Allopathic, Homoeopathic, Ayurvedic and other wellness products and services. The operations will be extended to 50 cities within 18 months. Over a period of time, Zigy.Com will be servicing rural India as well," he said.
PMHLC's CEO, MD and co-founder Hemant Bhardwaj said that their business model is a win-win for each stakeholder in the ecosystem, and they anticipate achieving one million transactions within 12 months of operations.

PMHLC, headquartered in Bengaluru, aims to address the need and gap in the Indian health system by leveraging technology. In the PMHLC model, consumers' demand will be routed through the exchange to the nearest partner-service provider.