Inox ties up with Imax for 5 theatre systems

Image
Press Trust of India Mumbai
Last Updated : Apr 05 2016 | 5:57 PM IST
Multiplex operator Inox today announced its agreement with Imax for five theatre systems.
The systems will be installed at the existing Inox multiplexes in Mumbai, Bengaluru, Delhi and Kolkata, starting with Inox at Ghatkopar here.
"We have built our business on our commitment to create a premium customer experience and we view our partnership with Imax as an extension of this strategy," Inox Leisure Chief Executive Officer Alok Tandon said in a statement.
Inox has 107 multiplexes, 420 screens spread across 57 cities and 19 states.
"We've always said India is potentially a huge opportunity for us. Now is the time to grow in this strategically important market and this deal serves as an important first step," Imax Chief Executive Officer Richard L Gelfond said.
As of December 31, 2015, there were 1,061 Imax theatres (943 commercial multiplexes, 19 commercial destinations and 99 institutions) in 67 countries.
*Subscribe to Business Standard digital and get complimentary access to The New York Times

Smart Quarterly

₹900

3 Months

₹300/Month

SAVE 25%

Smart Essential

₹2,700

1 Year

₹225/Month

SAVE 46%
*Complimentary New York Times access for the 2nd year will be given after 12 months

Super Saver

₹3,900

2 Years

₹162/Month

Subscribe

Renews automatically, cancel anytime

Here’s what’s included in our digital subscription plans

Exclusive premium stories online

  • Over 30 premium stories daily, handpicked by our editors

Complimentary Access to The New York Times

  • News, Games, Cooking, Audio, Wirecutter & The Athletic

Business Standard Epaper

  • Digital replica of our daily newspaper — with options to read, save, and share

Curated Newsletters

  • Insights on markets, finance, politics, tech, and more delivered to your inbox

Market Analysis & Investment Insights

  • In-depth market analysis & insights with access to The Smart Investor

Archives

  • Repository of articles and publications dating back to 1997

Ad-free Reading

  • Uninterrupted reading experience with no advertisements

Seamless Access Across All Devices

  • Access Business Standard across devices — mobile, tablet, or PC, via web or app

More From This Section

First Published: Apr 05 2016 | 5:57 PM IST

Next Story