IPL reaches out to fans through Fan Park initiative

Image
Press Trust of India Mumbai
Last Updated : Apr 01 2015 | 6:28 PM IST
As a part of the ongoing initiatives to bring in newer audience through IPL, especially families, BCCI will be investing in Fan parks across the country this season.
In addition to the 12 venues hosting the matches this season, Pepsi IPL 2015 will be taken to 15 cities across India through the IPL Fan Park initiative giving the fans living far away from the live action relive the excitement and atmosphere that comes with watching an IPL match with friends and family in a public location.
Over 10,000 plus fans in each of these cities will have a stadium-like experience on the weekends throughout the tournament as the matches will be made available on giant screens. Entry will be free and on a first-come-first-serve basis. With access to food and beverage stalls and music the fans will be able to feel like they are in the stadium.
There will also be special areas earmarked for women and children.
Matches featuring all eight IPL franchises will be screened at each venue, thereby enabling the fans to watch and celebrate their favourite teams and players.
IPL Fan Park venue will be opened 2-4 hours before the start of the match in order to give the fans the chance to experience the pre-screening activation.
Venues have been chosen keeping in mind accessibility and connectivity, particularly for families and in close coordination with the broadcast partner Sony Max.
BCCI secretary Anurag Thakur said: "T20 provides the perfect platform for us to grow the game and taking it to newer venues. During the summer months Fanparks will provide it an ideal outing for families. ?The Pepsi IPL Fan Park aims to bring the match venues to those who have not been able to watch a cricket match from the stands in a stadium so far.
"It will enhance the experience of viewing and following the game for thousands of loyal fans. We are working closely with all the state associations of BCCI as well as our broadcast partners and sponsors in delivering this. We are creating a scalable model with plans to add more centers in the years to come. I expect fans to turn up in large numbers and enjoy the cricket with their friends and family.
*Subscribe to Business Standard digital and get complimentary access to The New York Times

Smart Quarterly

₹900

3 Months

₹300/Month

SAVE 25%

Smart Essential

₹2,700

1 Year

₹225/Month

SAVE 46%
*Complimentary New York Times access for the 2nd year will be given after 12 months

Super Saver

₹3,900

2 Years

₹162/Month

Subscribe

Renews automatically, cancel anytime

Here’s what’s included in our digital subscription plans

Exclusive premium stories online

  • Over 30 premium stories daily, handpicked by our editors

Complimentary Access to The New York Times

  • News, Games, Cooking, Audio, Wirecutter & The Athletic

Business Standard Epaper

  • Digital replica of our daily newspaper — with options to read, save, and share

Curated Newsletters

  • Insights on markets, finance, politics, tech, and more delivered to your inbox

Market Analysis & Investment Insights

  • In-depth market analysis & insights with access to The Smart Investor

Archives

  • Repository of articles and publications dating back to 1997

Ad-free Reading

  • Uninterrupted reading experience with no advertisements

Seamless Access Across All Devices

  • Access Business Standard across devices — mobile, tablet, or PC, via web or app

More From This Section

First Published: Apr 01 2015 | 6:28 PM IST

Next Story