Jet Airways launches special low fares to beat lean season

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Press Trust of India Mumbai
Last Updated : Jun 02 2016 | 3:42 PM IST
Special low airfares are pouring in ahead of the monsoon season with another domestic carrier rolling out cheaper air tickets to woo fliers during the lean travel season.
The latest to come out with low fares scheme is Jet Airways, which today offered fliers a 20 per cent discount on both business and economy class base fares for a limited period on its domestic network.
The promotional fare will be applicable on tickets booked between June 2-6 for travel between June 25 and September 30, the airline said in a release.
Two quarters of the year --July and January -- are considered lean seasons in terms of travel demand during which airlines offer low ticket prices to fill the empty seats in their aircraft.
"The five-day #GetMore offer will allow flyers to avail substantial savings of up to 20 per cent on base fares. It will be valid on all direct flights across Jet Airways' extensive domestic network," the release said.
Jet Airways offer comes after other domestic carriers --Air India, IndiGo, SpiceJet, GoAir and AirAsia India -- announced similar sachems to customers recently.
"We aim to provide digital connectivity, subject to
regulatory approvals, on board and the introduction of wireless streaming is the first step in that direction," he said.
Jet Airways whole-time Director Gaurang Shetty said, "Streaming of content on personal devices has become extremely popular globally, and we are confident that this initiative will appeal to all our guests, especially the millennials who prefer to access content on the move."
As many as 36 airlines offer this service on more than 800 planes now and many global studies show that three-fourths of passengers prefer to watch on their personal devices and not on the fixed screens, Belson Coutinho, vice president for marketing, e-commerce & innovations at the airline, said.
Jet operates to 67 destinations using a fleet of 117 aircraft, comprising Boeing 777-300 ERs, Airbus A330-200/300s, Boeing 737s and ATR 72-500/600s.
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First Published: Jun 02 2016 | 3:42 PM IST

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