Messe Frankfurt India Enter Into Strategic Partnership With CREDAI-MCHI for the International Elevator & Escalator Expo 2020

/ -- Stepping into 2019, Messe Frankfurt India has amped up its building technology portfolio and entered into a strategic partnership with MCHI-CREDAI for one of its flagship fairs - IEE Expo. The alliance aims to play a key role in providing real estate developers and builders access to intelligent transportation technologies, serving as a competitive sourcing hub.

Messe Frankfurt Trade Fairs India Pvt. Ltd., one of India's leading exhibition organisers together with the apex body of Real Estate Developers in Mumbai and Mumbai Metropolitan Region (MMR), CREDAI-MCHI, announced today that they have entered into a strategic partnership. Following the successful association in 2018, the two organisations have decided to work closely to provide a truly international business platform for real estate developers and builders.

Under this alliance, all events organised by Messe Frankfurt in the architectural mobility and vertical transportation segment, namely IEE EXPO 2020 and E2 FORUM, will be strongly supported by CREDAI-MCHI facilitating stronger dialogue between industry stakeholders. The alliance will also see joint participation of CREDAI-MCHI and Messe Frankfurt India at procurement meetings with purchase directors during the year to better understand industry requirements and how IEE Expo could fill the technology and demand gap.

The Messe Frankfurt Indian subsidiary which acquired the International Elevator & Escalator Show hosted the first edition under its arm in 2018. IEE Expo is part of Messe Frankfurt's global building technologies portfolio which includes 24 trade fairs on three continents in its building technologies area of expertise. In the space of urban mobility and vertical transportation solutions in particular, Messe Frankfurt organises the renowned E2 Forum in Italy and Frankfurt under its banner where innovations, digitisation and sustainability in the buildings of the future is paired with pioneering solutions and concepts from the lift and escalator industry. E2 Forum offers architects, planners and operators of lift and escalator systems the chance to obtain information, engage in dialogue and share ideas with manufacturers and developers.

Bringing this successful concept to India, Messe Frankfurt India announced that E2 Forum will mark its launch in Mumbai in 2019. Mr. Winston Pereira, General Manager, Messe Frankfurt Trade Fairs India Pvt. Ltd., shared: "The rapid pace of urban development and high-rises in India has brought the focus on vertical transportation technologies and innovations in 'Proptech'. We are glad to announce the launch of E2 Forum in India and together with IEE Expo are confident that the platforms will enable developers and builders to access architectural mobility solutions that address the critical elements of space availability, safety and sustainable urbanisation. We are, therefore, happy to join hands with CREDAI-MCHI in this endeavour which will enable us to bring the right stakeholders together."
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*preliminary figures 2018