The National Research Council said in a congressionally- mandated report that Washington should use "stepping stones" to achieve its goal of a manned flight to Mars.
This could involve exploring an asteroid, building a moon outpost or building more international cooperation with countries like China.
"To continue on the present course... Is to invite failure, disillusionment and the loss of the longstanding international perception that human spaceflight is something the United States does best," said the NRC's 286-page report.
It promised to "thoroughly review the report and all of its recommendations" but insisted that it was worthwhile to set a goal of walking on Mars to set the bar high for other, parallel projects.
"The horizon goal for human space exploration is Mars. All long-range space programs, by all potential partners, for human space exploration converge on this goal," it said in a statement.
"A sustainable program of human deep space exploration must have an ultimate, 'horizon' goal that provides a long-term focus that is less likely to be disrupted by major technological failures and accidents along the way and the vagaries of the political process and economic scene."
The US space agency's older Opportunity rover has been in operation for more than 10 years.
But advancing human exploration into the outer reaches of space will require decades of work, hundreds of billions of dollars of funding and "significant risk to human life," according to the NRC report.
That, the report said, makes it impossible for the United States to go to Mars within the current US space budget.
Current federal law bars NASA from participating in bilateral programs with China, which the National Research Council warned "reduces substantially the potential international capability that might be pooled to reach Mars."
The Obama administration is opposed to another moon landing, saying such a mission would be too costly. It wants instead to focus on capturing an asteroid and placing it into the Moon's orbit for future exploration.
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