But, he said, authorities will have to move carefully to make sure the steps do not hurt Russians.
"Political instruments of pressure on the economy are unacceptable. They contradict all norms and rules," news agencies quoted Putin as saying.
"The Russian government has already proposed a number of response measures to so-called sanctions imposed by certain countries.
"I think that in current conditions, in order to ensure the interests our producers, we could very well think about this now."
"Of course, we have to act extremely carefully so that we support domestic producers but do not harm consumers," he said.
The latest and most punishing round of sanctions that the United States and the European imposed last week target Russia's key oil and arms industries.
Top state-held firms have seen their access to Western borrowing markets severely restricted and face a possible freeze on trade of their shares on both European and New York exchanges.
Russia's low-cost airline Dobrolet has also been forced to ground all its flights because of EU sanctions hitting its leases for Boeing aircraft.
Bank of America Merrill Lynch estimates those fees bring in around USD 250- USD 300 million per year for Dobrolet's pairline airline Aeroflot -- a third of the company's operating profit.
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