The 53-year-old has spent years searching for the next big music star as a judge on TV shows American Idol and Britain's Got Talent, and now he's turning to the Internet to find skilled professionals who have yet to be discovered, reported Daily Star online.
Cowell's new project, The You Generation, will be launched next month.
It will allow everyone from magicians to chefs to upload videos of their talent on a specific Youtube channel, where members of the public and chiefs at his production company, Syco Entertainment, can vote for their favourite.
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