The "Arumbu" app was launched at the opening of the 14th Tamil Internet Conference yesterday which is being attended by 150 Tamil speaking delegates from Singapore and 200 from 10 countries.
"Pre-school children can soon benefit from the Arumbu app. It harnesses audio and visual technologies to inspire an interest in the Tamil language among young children," said S Iswaran, Singapore Minister in the Prime Minister Office, while opening the conference.
Singapore has always welcomed the use of technology to cultivate the Tamil language.
"Our efforts towards promoting the Tamil language and reaching out to the public through mass media technologies are also noteworthy, he said.
Earlier this year, MediaCorp launched an online Tamil news and current affairs portal to allow consumers to follow major developments within and outside Singapore.
Last month, the local Tamil news bulletins, broadcast daily on MediaCorp's Vasantham (Tamil) channel, began Tamil subtitling following requests from the general public and the deaf community.
"The connection between technology and the Tamil language must be forged with greater effort so as to cultivate a life-long interest in the language and to encourage future generations to celebrate its rich heritage," he added.
Tamil is one of the four official languages in Singapore, along with Malayalam, Chinese and English. Its development is supported by the government by holding annual language speaking campaigns, cultural activities and national level debates among Tamil speaking students.
UniSIM, or the Singapore Institute of Management University, offers the Bachelor of Arts in Tamil Language and Literature (BATL) programme, which is the first and only undergraduate Tamil language and literature programme in Singapore.
The three day conference that ends tomorrow is attended by foreign delegates from India, Sri Lanka, Malaysia, the Middle East, Australia, France, Switzerland, Canada, the US and the UK.
You’ve reached your limit of {{free_limit}} free articles this month.
Subscribe now for unlimited access.
Already subscribed? Log in
Subscribe to read the full story →
Smart Quarterly
₹900
3 Months
₹300/Month
Smart Essential
₹2,700
1 Year
₹225/Month
Super Saver
₹3,900
2 Years
₹162/Month
Renews automatically, cancel anytime
Here’s what’s included in our digital subscription plans
Exclusive premium stories online
Over 30 premium stories daily, handpicked by our editors


Complimentary Access to The New York Times
News, Games, Cooking, Audio, Wirecutter & The Athletic
Business Standard Epaper
Digital replica of our daily newspaper — with options to read, save, and share


Curated Newsletters
Insights on markets, finance, politics, tech, and more delivered to your inbox
Market Analysis & Investment Insights
In-depth market analysis & insights with access to The Smart Investor


Archives
Repository of articles and publications dating back to 1997
Ad-free Reading
Uninterrupted reading experience with no advertisements


Seamless Access Across All Devices
Access Business Standard across devices — mobile, tablet, or PC, via web or app
