Styling Ileana for 'Phata Poster...' song was fun: Designers

Goa-born designer sisters Riddhi and Siddhi Mapxencar are happy with their styling of actress Ileana D'Cruz in the forthcoming Bollywood movie 'Phata Poster Nikla Hero'.
The designers have depicted Ileana as a Marathi 'mulgi' (a typical Marathi girl) in a dance sequence where she wears a 'kashti' saree.
"We were given a brief about the whole song. Ileana was to be depicted as a "Marathi mulgi" in a kashti saree (a traditional Marathi style of saree).
"It was a dance sequence number so we had to pre-stitch the drape and give it a whole feel of the real draped kashti," Riddhi said.

Siddhi said the colour of ensemble had to be bright and vibrant keeping in mind mood of the song. "Also, there were rigorous dance movements which had to be performed by Ileana so pre-stitched kashti saree was a perfect choice."
The designer duo has styled some of the top names in the Hindi film industry including Katrina Kaif ('Ek Tha Tiger'), Sonam Kapoor ('Thank You' and 'Players') and Akshay Kumar ('Oh My God').
Riddhi said they managed to execute the assignment for 'Phata Poster...' in a day's time. "Film work is usually done on short time bounds. It was work of a few days though we managed it skillfully in a day's time."

Asked to compare between fashion and dress designing for films, Siddhi said, "ramp is mostly theme-based and we have control over style, ideas and colour. Film scripts and looks are predetermined, so we have to imbibe the requirements smartly and at the same time maintain our touch.