/ -- Leading global innovator in mobile photo and video technology, Meitu is set to disrupt India's photo-editing app segment by unveiling its newest Animate feature. Using AI technology, Animate brings pictures to life with a variety of dazzling effects. Whether it's floral aura, vanishing heart, flying butterfly, flowing hair, petal burst, flame nebula, color filter overlays, or other motion filters, the Animate feature turns ones imagination into reality in just one tap.
Reports indicate that Indian users spend several hours on selfie-editing apps each day, with as many as nearly two million people using animated effects for their photos. The Meitu App, which has garnered a 435% increase in daily active users (DAU) in India in June, has been found to be particularly popular in the Indian states of Maharashtra, Gujarat, Delhi, and Madhya Pradesh, which substantially contribute to the Meitu App's overall growth in the market. In this way, the Animate feature speaks to India's fascination with photo-editing tools that enhance users' social media posts in exciting new ways.
Chen JianYi, head of Meitu App, said, "We believe in turning the extraordinary into reality. Today's users are always seeking new ways to retouch their photos, but are typically limited to basic filters and editing options. Our extensive research into consumer behavior and preferences shows that users want more out of their photo editing experience. For this reason, we have created a feature that offers a broad range of opportunities for users to explore their creativity by turning their static photos into dynamic flowing worlds."
Instantly turn static photos into magical flowing worlds
Smart Mode: Ready-to-use templates for the ultimate photo editing experience
Manual Mode: Allows more advanced users to fully explore their creative potential
Meitu's AI technology creates stunning film-quality effects
Create dynamic fantasy worlds in just one tap with Animate!
Disclaimer: No Business Standard Journalist was involved in creation of this content
You’ve reached your limit of {{free_limit}} free articles this month.
Subscribe now for unlimited access.
Already subscribed? Log in
Subscribe to read the full story →
Smart Quarterly
₹900
3 Months
₹300/Month
Smart Essential
₹2,700
1 Year
₹225/Month
Super Saver
₹3,900
2 Years
₹162/Month
Renews automatically, cancel anytime
Here’s what’s included in our digital subscription plans
Exclusive premium stories online
Over 30 premium stories daily, handpicked by our editors
Complimentary Access to The New York Times
News, Games, Cooking, Audio, Wirecutter & The Athletic
Business Standard Epaper
Digital replica of our daily newspaper — with options to read, save, and share
Curated Newsletters
Insights on markets, finance, politics, tech, and more delivered to your inbox
Market Analysis & Investment Insights
In-depth market analysis & insights with access to The Smart Investor
Archives
Repository of articles and publications dating back to 1997
Ad-free Reading
Uninterrupted reading experience with no advertisements
Seamless Access Across All Devices
Access Business Standard across devices — mobile, tablet, or PC, via web or app