Rohit Shetty, one of the most successful commercial directors of the Hindi film industry, says love and acceptance of the audience motivates him to give his best to every project.
The director said his aim is to provide entertainment to the people and he wants them to enjoy his films, irrespective of what the critics are saying.
"I think of audience, especially my family audience, while writing or making or editing a film. I want them to enjoy my films. I am more happy when audience is happy. When they are laughing and cheering.
"It gives me high and happiness. If a person goes to watch a film, he puts 10 per cent of his earning in it. So I should see to it that they are entertained. When audience is not happy, I feel restless," Rohit told reporters here Friday at the Jagran Cinema Summit.
The director said whenever his film releases, his team goes to the theatres to gauge the audiences reaction.
"For me personally, after my film releases we have a team that goes to check and understand the reaction of the audience. I feel there has to be a reality check. I have a team who have been working with me for years and there is a emotional bond that we share. I consider and think over the suggestions that they give."
"Cinema was always changing and developing when Manmohan Desai was making 'Amar Akbar Anthony'. There was Hrishkesh Mukherjee making 'Milli'. Earlier it was commercial and parallel or art film and today it is multiplex kind of film. A good film is a good film and a bad film is bad."
Talking about trend of biopics in the film industry, Rohit added, "Trend keeps coming and changing and if the audience is liking it then there is no harm in making a film in that space."
Disclaimer: No Business Standard Journalist was involved in creation of this content
You’ve reached your limit of {{free_limit}} free articles this month.
Subscribe now for unlimited access.
Already subscribed? Log in
Subscribe to read the full story →
Smart Quarterly
₹900
3 Months
₹300/Month
Smart Essential
₹2,700
1 Year
₹225/Month
Super Saver
₹3,900
2 Years
₹162/Month
Renews automatically, cancel anytime
Here’s what’s included in our digital subscription plans
Exclusive premium stories online
Over 30 premium stories daily, handpicked by our editors


Complimentary Access to The New York Times
News, Games, Cooking, Audio, Wirecutter & The Athletic
Business Standard Epaper
Digital replica of our daily newspaper — with options to read, save, and share


Curated Newsletters
Insights on markets, finance, politics, tech, and more delivered to your inbox
Market Analysis & Investment Insights
In-depth market analysis & insights with access to The Smart Investor


Archives
Repository of articles and publications dating back to 1997
Ad-free Reading
Uninterrupted reading experience with no advertisements


Seamless Access Across All Devices
Access Business Standard across devices — mobile, tablet, or PC, via web or app
