The former Black Eyed Peas rapper, who is a regular wearer of spectacles, has created a line named ill.I Optics alongside designer George Gorrow, reported Contactmusic.
"I see a gap in the world of eyewear and this is my installment of what I feel is missing. I want this to be an honest brand - it's about dedication and passion," he said.
The collection, which features frames and sunglasses for both men and women inspired by 1980s hip-hop, will go on sale in September.
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