"On Facebook, there is no expectation that one's 'likes' be logically consistent and hidebound by tradition," said Paul K McClure from Baylor University in the US.
"Religion, as a result, does not consist of timeless truths. Instead, the Facebook effect is that all spiritual options become commodities and resources that individuals can tailor to meet their needs," said McClure.
Social media users also are more likely to see it as acceptable for others of their faith tradition to practice other religions, he said.
Social networking site users are between 50 to 80 per cent more likely to be flexible about varied religious beliefs and practices, according to the study.
The findings were based on an analysis of data from the US National Study of Youth and Religion. Researchers used three waves of telephone surveys with youths and their parents from 2002 to 2013.
The first wave surveyed 3,290 English and Spanish-speaking youths between the ages of 13 and 17 and followed them until they were ages 22 to 29.
The options were - only one religion is true; many religions may be true; or there is very little truth in any religion.
The second question was "do you agree or disagree with this statement - some people think that it is okay to pick and choose religious beliefs without having to accept the teachings of their religious faith as a whole."
The third question was "do you think it is ok for someone of your religion to also practice other religions, or should people only practice one?"
Their choices were never; a few times a year; many times a year; once a month; two to three times a month; once a week; and more than once a week.
"What this study suggests is that social technologies have an effect on how we think of religious beliefs and traditional institutions," said McClure.
"In particular, those who spend time on social networking sites like Facebook are more likely to think it is perfectly acceptable to experiment with other religions and claim they do not need to remain committed to the teachings of a singular tradition," he added.
You’ve reached your limit of {{free_limit}} free articles this month.
Subscribe now for unlimited access.
Already subscribed? Log in
Subscribe to read the full story →
Smart Quarterly
₹900
3 Months
₹300/Month
Smart Essential
₹2,700
1 Year
₹225/Month
Super Saver
₹3,900
2 Years
₹162/Month
Renews automatically, cancel anytime
Here’s what’s included in our digital subscription plans
Exclusive premium stories online
Over 30 premium stories daily, handpicked by our editors


Complimentary Access to The New York Times
News, Games, Cooking, Audio, Wirecutter & The Athletic
Business Standard Epaper
Digital replica of our daily newspaper — with options to read, save, and share


Curated Newsletters
Insights on markets, finance, politics, tech, and more delivered to your inbox
Market Analysis & Investment Insights
In-depth market analysis & insights with access to The Smart Investor


Archives
Repository of articles and publications dating back to 1997
Ad-free Reading
Uninterrupted reading experience with no advertisements


Seamless Access Across All Devices
Access Business Standard across devices — mobile, tablet, or PC, via web or app
