Kellogg recalls some Special K cereal, citing glass fragments

Image
Reuters Delhi, India
Last Updated : Feb 21 2013 | 11:20 AM IST

By Ransdell Pierson

NEW YORK (Reuters) - Kellogg Co said 36,000 packages of its Special K Red Berries cereal could contain dangerous glass fragments and have been pulled from the market, the latest in a series of recalls of its popular brands.

Company spokesman Kris Charles said late on Wednesday that three sizes of the product were involved and had been distributed across the United States to a limited number of retailers. No consumer injuries have been reported, she said.

"The company took this precautionary action due to the possible presence of glass fragments from a single batch of one of the ingredients," Charles said. "This is a very small recall...We took the step out of an abundance of caution."

Charles said the voluntary recall is unrelated to big recalls in recent years that involved other well-known Kellogg cereals, cookies and crackers. The company is still in the process of turning itself around after admitting that it had cut too many jobs in prior years that contributed to manufacturing problems.

The latest recall involves 11.2-ounce retail packages of Kellogg's Special K Red Berries cereal identified by UPC Code 38000 59923 with a "Better if Used by" date stamp of DEC 02 2013 KNC 105 00:13 through DEC 02 2013 KNC 105 02:30.

It also includes 37-ounce club-store packages identified by UPC Code 38000 20940, followed by a "Better if Used by" date of NOV 30 2013 KNB 107 17:31 to NOV 30 2013 KNB 107 20:05.

Kellogg said 22.4-ounce twin-packs were also recalled. They are identified by UPC Code 38000 78356, along with "Better if Used by" time stamps of NOV 30 2013 KNA 105 07:00 to NOV 30 2013 KNA 105 08:51, and NOV 30 2013 KNB 105 15:00 to NOV 30 2013 KNB 105 17:05.

Special K is touted by the company as a low-calorie consumer option.

Kellogg in October recalled 2.8 million boxes of its Mini-Wheats cereal after fragments of flexible metal mesh from a faulty manufacturing part were found inside packages.

In June 2010, the company voluntarily recalled millions of packages of Kellogg's Corn Pops, Honey Smacks, Froot Loops and Apple Jacks cereals due to an off-flavour and odour of the products.

In 2009, it voluntarily recalled certain lots of its Austin and Keebler brands of peanut-butter sandwich crackers and Famous Amos and Keebler cookies due to potential contamination with Salmonella.

(Reporting By Ransdell Pierson and Martinne Geller; Editing by Matt Driskill)

*Subscribe to Business Standard digital and get complimentary access to The New York Times

Smart Quarterly

₹900

3 Months

₹300/Month

SAVE 25%

Smart Essential

₹2,700

1 Year

₹225/Month

SAVE 46%
*Complimentary New York Times access for the 2nd year will be given after 12 months

Super Saver

₹3,900

2 Years

₹162/Month

Subscribe

Renews automatically, cancel anytime

Here’s what’s included in our digital subscription plans

Exclusive premium stories online

  • Over 30 premium stories daily, handpicked by our editors

Complimentary Access to The New York Times

  • News, Games, Cooking, Audio, Wirecutter & The Athletic

Business Standard Epaper

  • Digital replica of our daily newspaper — with options to read, save, and share

Curated Newsletters

  • Insights on markets, finance, politics, tech, and more delivered to your inbox

Market Analysis & Investment Insights

  • In-depth market analysis & insights with access to The Smart Investor

Archives

  • Repository of articles and publications dating back to 1997

Ad-free Reading

  • Uninterrupted reading experience with no advertisements

Seamless Access Across All Devices

  • Access Business Standard across devices — mobile, tablet, or PC, via web or app

More From This Section

First Published: Feb 21 2013 | 11:08 AM IST

Next Story