Preserving The Present, Inventing The Future

Broadly speaking, the Recording Media and Energy Group is involved in two types of business. One is the recording business, offering audio media, visual media and computer media. The other is energy business, offering a whole spectrum of batteries. The objective of Sonys recording media havent changed since the company was founded and developed the first magnetic recording tape in Japan in 1950. This is the unceasing effort to achieve the faithful recording and reproduction of original sound, the recording and reproduction of vivid video images and the recording and storage of vast amounts of data. It is the quest for technical prowess capable of recording the highest possible volume of information with the greatest possible accuracy at the highest possible density. This recording media includes digital audio tape (DAT), the postage stamp size digital micro-cassettes (NT), the Minidisc boasting recording and playback capabilities with superior sound quality rivaling that of the CD, Audio Cassettes, 8mm Video Cassettes, Betacam Tapes, Digital Video Cassettes, Floppy Disks, Data Cartridges and a variety of Optical Disks enabling high speed access to large volumes of data. Each of these products has made an important contribution to society through innovativetechnology. This is characteristic of Sonys history. In addition the lithium ion battery is the most widely-hailed of Sonys energy sources. The company put to use the technology acquired from recording media to develop this next generation battery.

Audio and Video technology that moves people... technology that records the age supports business.... and the technology for energy sources that drive the age. All the high-tech media that we offer you is derived from the fusion of Sony RME Company Groups technology, whose objective is to be at the cutting edge of progress.