 "Apple rebrands iTunes Podcasts as 'Apple Podcasts' from its app")
In line with the companys renewed interest in the podcasting area, Apple has dropped the iTunes name from its Podcasts app and has rebranded it as "Apple Podcasts".
"The new term applies to both the iTunes podcast directory and the Podcasts iPhone and iPad app. Also, an official Twitter account has been rebranded to @ApplePodcasts," appleinsider.com reported on Friday.
The company has also revised its marketing guidelines. Now use the "Listen on Apple Podcasts" badge or the Apple Podcasts icon whenever you promote your show or episodes on Apple Podcasts.
The badge can be used in promotions on — web pages, social media, apps and printed materials.
"The company could also support paid subscriptions, whether for individual shows or by offering a first-party plan with access to premium content," the report added.
You’ve reached your limit of {{free_limit}} free articles this month.
Subscribe now for unlimited access.
Already subscribed? Log in
Subscribe to read the full story →
Smart Quarterly
₹900
3 Months
₹300/Month
Smart Essential
₹2,700
1 Year
₹225/Month
Super Saver
₹3,900
2 Years
₹162/Month
Renews automatically, cancel anytime
Here’s what’s included in our digital subscription plans
Exclusive premium stories online
Over 30 premium stories daily, handpicked by our editors
Complimentary Access to The New York Times
News, Games, Cooking, Audio, Wirecutter & The Athletic
Business Standard Epaper
Digital replica of our daily newspaper — with options to read, save, and share
Curated Newsletters
Insights on markets, finance, politics, tech, and more delivered to your inbox
Market Analysis & Investment Insights
In-depth market analysis & insights with access to The Smart Investor
Archives
Repository of articles and publications dating back to 1997
Ad-free Reading
Uninterrupted reading experience with no advertisements
Seamless Access Across All Devices
Access Business Standard across devices — mobile, tablet, or PC, via web or app