HTC launches Desire 728G at Rs 17,990

With 2 TB expandable storage space, the device is an expressive and affordable smartphone packing a feature-rich punch

Smartphone maker HTC has launched the Desire 728G Dual SIM, with advanced front and back cameras, and an intelligent, stylish design, at Rs 17,990. The smartphone, built with a personalised experience, is enhanced with dual SIM functionality that enables you to switch between the two SIM cards with ease.

“The HTC Desire 728G Dual SIM brings distinctive design into a feature-rich smartphone, providing you a great-value smartphone. We want to give a powerful, fully customisable experience to our customers, and the HTC Desire 728G Dual SIM brings this in abundance,” said HTC South Asia President Faisal Siddiqui. 

The phone has a stylish body and boasts a neat finish. It carries a 64-bit MediaTek 1.3GHz octa-core processor. The HTC BoomSound speakers with Dolby Audio offer crisp sound and are good for playing videos or video game, and listening to music. The device also has a 5.5-inch high-definition screen. 

Running on Android and HTC Sense (upgraded to Sense 7), the Desire 728 G has been created to enable self-expression, letting you adapt and change your interface whenever you like. ‘HTC Themes’ adds depth to customisation tools based on whatever image you choose.

The smartphone has a 13-MP rear camera and a 5 MP front camera. Both offer the ability to capture high-quality 1,080-pixel videos. With 16 GB internal storage, as well as a MicroSD slot that supports up to 2 TB of additional storage, it offers huge storage space.

The HTC Desire 728G comes in two colours — purple myst and white luxury — and will be available with mobile operators and major retailers in India starting Monday.