- Leading the market with innovative merchant payment solutions, including new devices and the aggregation of various MDR-bearing (merchant discount rate) payment instruments.
- Reactivating dormant unified payments interface (UPI) customers and, once permitted, acquiring new UPI users with a disciplined approach to acquisition costs.
- Enhancing credit distribution by diversifying lending products and partners, with an emphasis on secured lending products.
- Increasing resources allocated to insurance and mutual fund distribution to leverage large monetisation opportunities.
- Providing marketing services to merchants to drive more commerce opportunities.
- Maintaining a stringent focus on compliance across all business operations.
- Paytm is currently awaiting regulatory approval to start onboarding new UPI users. As of June, the company had about 78 million monthly transacting users, a slight increase from March but a significant drop from January, when the number was approximately 10.4 crore.