Seiken Chemical Industry Company Limited, the Japanese supplier of coolants & brake fluids, has joined hands with Ansysco Anand, a group company of Anand Automotive, to cater to the Indian automotive sector. Two companies have entered into a technical assistance agreement (TAA) last week.
The objective of this TAA is to manufacture and sell coolant and brake fluids to Japanese OEMs in India. This will enable Ansysco Anand to access latest technology on coolants and brake fluids from Seiken. This collaboration will ease the entry of Ansysco Anand into Japanese OEMs who contribute nearly 60 percent in the Indian automotive market.
“Anand Group is an established leader in the Indian automotive sector with significant presence among major Indian OEMs. For the last two decades, Ansysco Anand has been one of the leading manufacturer and supplier of radiator coolants, PVC adhesives, brake fluids and filter compounds to important OEMs in India. Ansysco Anand is excited to enter into a technical assistance agreement with Seiken. This collaboration will open new opportunities for us to tap into the Japanese OEMs present in India,” commented Deepak Chopra, CEO, Anand Group.
Yukio Maekawa, president, Seiken Chemical Industry Company Limited, added, “Our Seiken brand is famous for reliable products not only in Japan but also all over the world. For better customer satisfaction, we are continuously researching, developing, and supplying good quality products at a reasonable price. In Ansysco Anand, we see a reliable partner with whom we can collaborate to supply good quality coolants and brake fluids in India".
Seiken Chemical is one of the major suppliers of coolants to Suzuki Japan. Besides coolants, it manufactures brake fluids, brake parts & other accessories for leading Japanese car makers. The company supplies brake cups, piston seals, brake fluid, rubber cups & seals, and various kinds of aluminium parts, such as cylinders, pistons, compressor parts, etc.
With an annual turnover of Rs 8,400 crores in 2016, Anand Group supplies the widest range of automotive components to most of the OEMs and aftermarket, with a substantial portion exported to world markets.